Louis Vuitton and Jeff Koons’s Collaboration Remixes the Iconic Artworks of the Old Masters and Presents Them in a Way that Encourages New Interpretations.
In recent years, Louis Vuitton has affirmed its engagement with the world of art through a series of high-profile collaborations with the most influential artists of our times including Stephen Sprouse, Takashi Murakami, Yayoi Kusama etc. These artists have worked with Louis Vuitton on commissioned artworks, the development of new products and the staging of fashion shows, expanding the House’s role as both patron and curator in creating new ways for the public to experience the arts.
In this latest collaboration, Lous Vuitton is working with the New York-based artist Jeff Koons to create a new range of bags and accessories. One of the most widely recognised figures in contemporary art, Koons has brought imagery from his long-standing ‘Gazing Ball’ paintings – a series of large-scale hand-painted reproductions of works by the Old Masters – to a range of Louis Vuitton products.
LEONARDO DA VINCI — c. 1503–1506
His recreations of masterpieces by Da Vinci, Titian, Rubens, Faonard and Van Gogh have been transposed on to such iconic Louis Vuitton bags as the Speed, the Keepall and the Neverfull. Pushing its know-how to new limits, Louis Vuitton has employed the most advanced techniques and craftsmanship to faithfully reproduce the artworks on the canvas of the bags.
THE TIGER HUNT
PETER PAUL RUBENS — c. 1615–1616
In choosing works with themselves consciously referenced paintings of the past, Koons’s ‘Gazing Ball’ series of paintings placed the artist within a chain of influence and inspiration that runs through the history of Western art.
GIRL WITH DOG
FRAGONARD — c. 1770
Now by representing these celebrated pieces on Louis Vuitton bags, Koons once again invites viewers to consider these works anew, opening the museum to the world and encouraging us to experience the Old Masters in novel ways. The bags are realised using the highest quality materials, and each one is boldly emblazoned with the name of the original artist whose work is represented.
MARS, VENUS, AND CUPID
TITIAN — c. 1546
Koons has also reconfigured the famous Louis Vuitton Monogram to bear his initials. This represents a radical departure for the House, which has never previously allowed its iconic pattern to be reshaped. Elements from this new monogram have been crafted by Louis Vuitton in metal and placed on the exterior of the bag, as has Koons’s own signature.
A WHEATFIELD WITH CYPRESSES
VINCENT VAN GOGH — c. 1889
Each bag also carries a tag in the shape of the inflatable rabbit which has proved to be an enduring motif in Koons’s work throughout his 40-year career, while a biography and portrait of the Master whose work has been referenced is featured on the inside of the bag.
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